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What Will Count As An Ad Play?

Posted by Challenger | Monday, January 21, 2008 | | 0 comments »

Every unique visitor that has JavaScript and Flash enabled will hear an audio ad on pages where the PPP code is placed. That same visitor will not hear another ad on your website unless:


1. They have been on your site longer than 3 minutes and then click to another page on your site that has the PPP code inserted.


2. They refresh the page they are on after 3 minutes.

In essence your visitors will only hear one 5 second ad every 3 minutes if they trigger a page on your site that has the PPP code inserted.

If a user hears one audio ad and is still on that same page for at least 3 minutes they WILL NOT hear another ad play on that same page unless they refresh that page.

Visitors that DO NOT have JavaScript or Flash enabled will not trigger an audio ad to play and therefore cannot be counted as an ad play. As a result of this you may see up to a 20% discrepancy between what your analytics (stats) show and what you see in your member’s area (back office) stats.

In other words, if a visitor does not have JavaScript and Flash enabled then NetAudioAds will never know they were there and no ad will be triggered.

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